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Saturday, October 15, 2011

Another look at film theft (Something I'm rather passionate about preventing)


Hello again gang!

Chris French here at Modern Midwest Entertainment! Awhile back, I posted a blog about film theft and the Motion Picture Association of America’s actions towards stopping it. The site www.fightfimtheft.org is the MPAA and National Association of Theatre Owners (NATO)’s website that is trying to help combat film theft.

As I wrote in my previous blog, a standard procedure is in place to stop someone who is suspected of trying to bootleg a film in the theatre. I spelled out the procedure in my previous blog about film theft. I recently went to my local theatre in Hillsdale, Michigan, and asked about the instances of film theft in their theatre. I was told by the staff there that they have actually used the procedure put in place by MPAA and NATO and have stopped “a few” instances of attempted bootlegging. 

As I mentioned in the earlier blog, the ad campaign by MPAA and NATO to combat film theft is both creative and entertaining. I personally feel that they should show these ads in EVERY movie theatre in the United States, but unfortunately, they do not. When I asked the staff at Hillsdale’s movie theatre about this, they told me that they did not even know the ads were out there. I directed them to fightfilmtheft.org and asked them to take a look at those ads.

Like I previously said, film theft, whether people believe it or not, IS A CRIME. You who bootleg films are not only cheating the public by giving them low grade, crappy looking films. You are cheating the very people who put their time and creative energies into creating the film you’re ripping off. I shouldn’t have to be the one to get up on the soapbox and tell you this, but I am. The entertainment industry, for as much as folks seem to complain about it, is still giving people the entertainment they desire. So please, for everyone’s sake, don’t steal films. If it keeps up, pretty soon, studios could lose money, forcing them to close. . .then there wouldn’t be any films LEFT to steal.

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